Photo Credits: Shoreline


This year's EcoFair showcased two environmental films.

Microplastic Madness

SHORELINE: The Paddle Against Plastic – Nov 6, 2-3pm. It’s a Watch Party with the star! Followed by a film discussion, 3-4pm..
Microplastic Madness – Online anytime Nov 4 – 7. A family-friendly, informative & fun film. Grade 5 students are the stars!

See below for more details and the trailers.


Watch Party: Saturday, Nov. 6th, 2-3 pm

Film Discussion: Saturday, Nov. 6th, 3-4 pm




SHORELINE: The Paddle Against Plastic follows the story of A Greener Future’s Executive Director, Rochelle Byrne, as she embarks on a 430km paddle journey across Lake Ontario to raise awareness about plastic pollution under the looming shadow of the COVID-19 pandemic.

Having done hundreds of litter cleanups along the shores of Lake Ontario, Byrne has seen the effects of plastic pollution on the lake firsthand. To date, A Greener Future has picked up more than 3 million pieces of litter from the shores of Lake Ontario and beyond.

With the pandemic stifling plans to run public litter cleanups in 2020, Byrne took to her paddleboard to try and make a difference.

SHORELINE highlights the intersections between recreation and environmental stewardship, showing the impact just one person can make with enough determination.



Join us for our watch party to view the film with the star, Rochelle Byrne, scheduled for Saturday afternoon, focusing on plastic in Lake Ontario. The event “Lake Ontario’s Plastic Problems: Discussing the Film & Exploring Solutions” will follow the film, with Rochelle and other local industry experts available to answer questions, provide insight, and lead thoughtful discourse.

Date: November 6, 2021

Film Watch Party: 2-3pm

Film Discussion  “Lake Ontario’s Plastic Problems”: 3-4pm

Film Discussion

Watch anytime during 2021 EcoFair Toronto from Nov 4-7

Microplastic Madness Trailer

Award winning documentary & plastic free impact campaign with kids taking the lead!

** 40,000 viewers in 40 countries**

A Cafeteria Culture production
Directed and Produced by Atsuko Quirk and Debby Lee Cohen
P.S. 15 Brooklyn 5th graders 
and experts,
Judith Enck,  Marcus Eriksen,  Racheal Z. Miller, and Chelsea M. Rochman

The Story

Microplastic Madness  is the story of 56 fifth graders from P.S. 15 in Red Hook, Brooklyn – living on the frontline of the climate crisis – whose actions on plastic pollution morph into extraordinary leadership and scalable victories.  

With stop-motion animation, heartfelt kid commentary, and interviews of experts and renowned scientists who are engaged in the most cutting edge research on the harmful effects of microplastics, this alarming, yet charming narrative, conveys an urgent message in user-friendly terms. 

These eleven year olds dive deep into the root causes of plastic pollution.  Taking on the roles of citizen scientists and community advocates, they collect local data,  lead community outreach, and use their own local data to inform policy by testifying and rallying at City Hall. Then they turned their focus back to school,  taking action in their cafeteria to eliminate all single-use plastic!

Created to inspire kids, teachers and policy makers alike, this is the spark needed to grow a youth-led Plastic Free Future movement in schools across the world!

Microplastic Madness will be available to watch anytime during 2021 EcoFair Toronto, Nov 4-7